• WORK
  • RÉSUMÉ
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  • ENKI
    Creation of the brand, identity and packaging for enki; a lifestyle brand offering products from board shorts to sunscreen for active women. As a student I was asked to develop four packages surrounding a theme. I directed my energy toward a beach theme and designed four separate packages to showcase products relative to this area. The goal was to not only engage the viewer with compelling design, but to bring about consistency within all four containers.

    As refreshing as diving deep into water on a scorching day, dive into a sleek seaside look with enki. Enki provides women with quality beach products combined with a light, fresh appearance that fuses style, flexibility and comfort to enhance all of her waterfront needs. So, whether she's riding a wave or lounging on the beach, enki matches each woman with products that capture the energy of the ocean and the warmth of the sand.
    Branding, Graphic Design, Packaging
    2010
  • HUMERUS
    A semester long advanced typography project taught by David Berlow, founder of The Font Bureau, Inc. A complete typeface was designed as a display face for Rib Mountain Outdoor Park including uppercase, lowercase, numerals and punctuation in regular and light weights.
    Graphic Design, Typography
    2012
  • HOME
    home

    A place where one lives: a residence

    The physical structure within which one lives, such as a house

    A dwelling place together with the social unit that occupies it; a household

    An environment offering security and happiness

    An eight page booklet was developed that concentrated on the physical details and emotional attachments that make up my home. I used a combination of photography, watercolor and drawing to capture the many expressive qualities and broad meanings of what a home may be.
    Graphic Design, Illustration
    2012
  • D.A.R.E. (Design Abuse Resistance Education)
    Develop a campaign surrounding the elements of good design by exposing the weaknesses of bad design through a series of seven posters.
    Graphic Design, Illustration, Print Design
    2010
  • SLOVENSKO
    A series of six postages stamps designed to work together as one integrated piece or as six separate pieces. The stamps were created to celebrate an aspect of my Slovakian heritage.
    Graphic Design, Typography
    2012
  • UNITED WAY ANNUAL REPORT
    A 24 page publication that focuses on the challenges and changes that United Way of Dane County overcame through a compilation of compelling photographs and stories.
    Branding, Editorial Design
    2012
  • MZ IDENTITY
    Logo and identity design for Morgan Zielinksi, an up-and-coming baking and pastry arts student.
    Branding, Graphic Design, Print Design
    2012
  • MOTHER
    A semester long photography project that consisted of taking pictures of my mother. The focus of my photos was to naturally capture her executing her daily routines.
    Photography
    2012
  • PAINTING & DRAWING
    Acrylic paintings done on canvas and drawings created using pencil and charcoal.
    Drawing, Fine Arts, Painting
    2012
  • ENKI
  • HUMERUS
  • HOME
  • D.A.R.E. (Design Abuse Resistance Education)
  • SLOVENSKO
  • UNITED WAY ANNUAL REPORT
  • MZ IDENTITY
  • MOTHER
  • PAINTING & DRAWING
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Contact
  • Email: atrokan@gmail.com
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